In the nowdays competitive environment, the local Small an Medium Enterprises of the tourism eco-system, grounded in the territory, are the main cultural and economic resource against the risk of LOSS OF IDENTITY generated by the giants of gig economy.
Large events are an opportunity for cities in term of tourism incoming and opportunities for street business, hospitalities and tourism operators.
Nevetheless, one negative aspects is that large events, like performances in open-air, creates challenges in terms of crowd safety, security and noise pollution.
Ethnic communities grow as result of recent mass immigration; often without vote rights, act as unknow separated social entites, not considered as possible target for any kind of cultural/touristic offering, nor social or politic involvement.
Safety risks related with lack of real integration and scarce «affection» to the territory
This complex context requires efficient, effective and sustainable solutions, based on a “system” vision” that takes into account all involved actors.